Titleist Brand Ambassador  Webb Simpson  arrived to Sedgefield Country Club this week with new irons in the bag, debuting a set of  NEW T-Series T100 6-P models (Dynamic Gold 120 X100 shafts). A longtime blade player, Simpson recently added a T100 6 iron at the top end of his bag, with his muscle-back 621.WS prototype 7-P irons completing his set.

Simpson had been practicing with a full set of NEW T100 irons at home since his last start in early July at the Rocket Mortgage Classic, having requested a full set from Titleist tour reps based on the feel and performance of his 6-iron.

This week at the Wyndham, the 2012 U.S. Open champ shot four rounds in the 60’s – including a final-round 63 that vaulted him up the leader board – to finish T5, his best result of the year. He hit 75 percent greens in regulation (tying his best GIR of the season) and saw his best proximity to the hole overall (32'9") since March.

“I tested them a lot the last couple weeks,” Simpson said after the first round. “They’re a little better than my blades out of the rough. And this golf course has a lot of rough and I thought the iron could be a little more stable, and I had a couple out of the rough today that they did pretty good. It’s a really similar look to what I was playing, so wasn’t a huge change, but I’ll probably always go back and forth.”

Titleist has been the most played iron on the PGA TOUR for 18 of the last 19 seasons, including each of the last nine, while T100 continues to be most played iron model by the world’s best since the first generation’s introduction on TOUR in 2019.

Titleist Introduces Next Generation T-Series Irons: T100, T150, T200 and T350 | Titleist Newsroom

• Matching Simpson with a final-round 63 was the  2013 Masters Champion, who also made the move to new Titleist irons this week following a recent conversation with Titleist Brand Ambassador  Wyndham Clark. On Thursday, the 20-year TOUR veteran stepped to the first tee with a new set of 620 CB’s, the same model that Clark used to win the U.S. Open. (He played his final two rounds with the 620 CB 4 and 5 irons.) Titleist Brand Ambassador  Brian Harman also gamed 620 CB irons in winning The Open Championship.

A week after her breakthrough major championship victory,  Celine Boutier (Pro V1x) made an immediate return to the winner’s circle, outpacing the field in Scotland by two shots for her fifth career LPGA title. Boutier was one of just two players to break par all four days around Dundonald Links (69-68-66-70) on her way to posting 15 under for the week. In total control of her golf ball, the 29-year-old Frenchwoman hit 47/56 fairways (84%) and 59/72 greens (82%) in regulation.

Said Boutier: “I feel like it's really, really important to be a good ball-striker in these conditions because you really have to control your ball flight and your distance control really well. So I think it’s very rewarding if you’re a good ball-striker.”

Following her stellar play over the past two events, Boutier ranks 1st in the Race to CME Globe standings with three LPGA victories this season and is poised to make her third career Solheim Cup start for Team Europe this September.

In total control of his golf ball, Alex Fitzpatrick (Pro V1) earned his maiden Challenge Tour victory at St. Mellion. After shooting rounds of 72-66-70-68 and only registering 4 bogeys throughout the week, Fitzpatrick won by 5-shots over his nearest competitor at the British Challenge presented by Modest!

Using the latest iteration of the most played ball in golf (Pro V1), the model is the best option for players seeking very low long game spin, more distance, penetrating and consistent flight, and Drop-and-Stop greenside control, all of which complements Pro V1’s very soft feel.

This win comes after a strong performance at the Open Championship two-weeks prior, where Fitzpatrick finished T-17th. The Englishman now jumps to seventh place on the Road to Mallorca Rankings with the top-20 at the end of the season gaining a DP World Tour card for next year.

Titleist Brand Ambassador  Roger Sloan  birdied his final two holes on Sunday to cap off a final-round 66 and win by one shot. Sloan, gaming a  Pro V1x golf ball  along with a  full bag of Titleist equipment, turned in four rounds of 66 or better (66-65-63-66) on his way to posting 24 under. It was a ball-striking week for the books for the 36-year-old, who hit 67/72 (1st, 93%) greens in regulation around Oakridge Country Club. Sloan converted 26 birdies for the week, his last coming from a 72nd hole wedge that settled within feet of the cup.

Ten of the 11 players finishing inside the top 10 on Sunday’s final leader board played a Pro V1 or Pro V1x golf ball, including runner-up  Christopher Petefish (Pro V1), who went 72 holes without making a bogey.

WITB | Roger Sloan: Pro V1x golf ball; TSi3 10.0 driver; TSR3 15.0 fairway; U•500 3 iron, T100•S 4 iron, T100 5-P irons; Vokey Design SM9 50.08F, 56.08M, 60.10S wedges; Scotty Cameron Circa 6 flowneck tour prototype putter

The  winner of the Western Amateur  trusted his  Pro V1x golf ball, TSR3 driver  and  full bag of Titleist equipment  through 72 holes of stroke play and four rounds of match play – including his 1-up finals victory – to conquer the longest week in amateur golf. The champion finished T9 in medal play, posting rounds of 69-69-72-65 to earn a spot in the round of 16. After four victories and 69 holes – bringing his total for the week to 141 – the New Zealand-native claimed the final Elite Amateur Golf Series event of the summer.

WITB | Western Amateur Champion: Titleist Pro V1x golf ball; TSR3 9.0 driver; TSR3 15.0 fairway; TSR3 19.0 hybrid; T200 4 iron, T100 5-9 irons; Vokey Design SM9 46.10F, 50.12F, 54.12D, 60.04L wedges; Scotty Cameron Timeless 2 tour prototype putter

With his victory at North Shore Country Club, the Western Am champion also claimed the Elite Amateur Cup, awarded to the player with the most cumulative points across the series’ seven events. The Elite Amateur Cup winner played in all seven events, finishing T30 or better in each of his starts:

Sunnehanna Amateur: T30

Northeast Amateur: T22

North and South Amateur: T16

Trans-Mississippi Amateur: T8

Southern Amateur: T7

Pacific Coast Amateur: T20

Western Amateur: 1

This week at the Western Amateur, the final event of the Elite Amateur Golf Series, Titleist was the most played brand in all major equipment categories:

• A total of 126 players teed up a Pro V1 or Pro V1x golf ball, more than 8 times the nearest competitor and 81% of the 156-player field.

• Seventy-six competitors gamed a Titleist driver (49%). Seventy-two of those Titleist drivers were new TSR models, more than double the nearest competitor’s total number of drivers (31, 20%).

• Titleist was the top choice in fairways (70, 40%), hybrids (17, 39%) and utility irons (54, 63%).

• Seventy-two players had Titleist iron sets in play at North Shore Country Club, 46% of the field. Nearest competitor: 33 (21%).

• There were a total of 265 (57%) Vokey Design gap, sand and lob wedges in play, more than all other brands combined.

• On the greens, 55 players gamed a Scotty Cameron putter, compared to 32 for the next closest brand.