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Titleist Introduces Pro V1, Pro V1x and Pro V1x Left Dash with Enhanced Alignment

FAIRHAVEN, Mass. (May 14, 2024) – Titleist introduces Pro V1, Pro V1x and Pro V1x Left Dash golf balls with Enhanced Alignment, offering a performance-oriented alignment design straight out of the ...

Titleist Introduces Next Generation AVX Golf Balls

The new Titleist AVX golf ball has been reengineered from core to cover to increase performance on every shot, delivering longer distance tee to green, more greenside spin and control and even soft...

Titleist Introduces New TruFeel – The Softest Titleist Golf Ball

FAIRHAVEN, Mass. (Jan. 10, 2024) – The new Titleist TruFeel, the next generation of the softest Titleist golf ball, is designed to provide long distance and increased greenside spin and control – w...

Titleist Introduces New Tour Soft Golf Balls

Faster core technology and a reformulated cover system drives improved all-around performance in the new Titleist Tour Soft golf ball, providing golfers with longer distance off the tee and increas...

Titleist Introduces New Pro V1 and Pro V1x Golf Balls

The 2023 Titleist Pro V1 and Pro V1x - the next generation of the most trusted golf balls in the game - set another standard for tee-to-green performance and consistency through advanced core techn...

Now on Tour: Next Generation Titleist Pro V1 and Pro V1x Golf Balls

The new 2023 Titleist Pro V1 and Pro V1x golf balls, the next generation of the #1 ball in golf, made their PGA TOUR debut last week at the Sanderson Farms Championship – a week earlier than expected.

Titleist Pro V1x Left Dash and AVX Golf Balls Now Available with Innovative Radar Capture Technology

Titleist introduced Pro V1 and Pro V1x golf balls with innovative Radar Capture Technology (RCT) last October. Developed by Titleist Golf Ball R&D engineers, the golf balls are designed to enhance ...

Titleist Introduces Next Generation Tour Speed Golf Ball

The reformulated Titleist Tour Speed continues to produce consistently fast speed, penetrating flight, and exceptional short game control golfers have come to trust and expect from this model. All ...

New Titleist Tour Soft Optimizes Aerodynamics For Exceptional Tee Through Green Performance

Titleist introduces its third generation Tour Soft golf ball, responding to golfer feedback with a new aerodynamic design for longer distance off the tee combined with a large, fast core for a resp...


Fairhaven, Mass. (January 19, 2022) – Titleist introduces the third generation of its AVX golf ball, improving upon short game spin and control, increasing driver distance, and providing even softe...

Vokey WedgeWorks Launches 2024 L Grind

CARLSBAD, Calif. (May 15, 2024) – The new Vokey Design WedgeWorks L Grind, a tour-proven low bounce lob wedge, is now available on

Titleist Introduces New Scotty Cameron Phantom Putters

Scotty Cameron introduces his 2024 lineup of Phantom mallets, 10 new models completely redesigned to meet the demands of the modern game through alignment-infused head shapes with improved sound an...

Titleist Introduces New Vokey Design SM10 Wedges

Titleist’s new Vokey Design SM10 wedges are engineered to produce a lower, more controlled flight with improved feel and maximum spin – advancing the performance of the game’s most played wedges th...

Now On Tour: New Scotty Cameron Phantom Prototype Putters

New Scotty Cameron Phantom prototype putters have arrived in Hawaii, with PGA TOUR players at this week’s Sony Open getting their first look at four of Scotty’s new mallet designs for 2024.

Now on Tour: New Vokey SM10 Wedges

As the 2024 PGA TOUR season debuts this week in Maui, so does the next generation of the TOUR’s longstanding most played wedges: Vokey Design SM10.

Titleist Introduces Scotty Cameron Concept X 7.2 LTD Putter

Scotty Cameron introduces the new Concept X 7.2 LTD putter, a limited-release offering that combines the performance of the Phantom X 7 with a tour-inspired plumbing neck.

Titleist Introduces New U•505 and T200 Utility Irons

The introduction of the new Titleist U•505 and T200 utility irons provides golfers with enhanced feel and improved accuracy in two tour-proven shapes engineered to create more scoring opportunities...

Titleist Introduces Next Generation T-Series Irons: T100, T150, T200 and T350

The next generation Titleist T-Series irons family establishes a new standard in iron engineering, reaffirming Titleist’s commitment to creating the world’s best irons while providing golfers with ...

Titleist Introduces New Scotty Cameron Champions Choice Putters

Following the success of 2021's offerings in celebration of major victories won with Scotty Cameron putters, Titleist announces the latest Champions Choice Limited Release for 2023.

Now on Tour: New Titleist T-Series Irons

The next generation of the PGA TOUR’s most played irons – Titleist T-Series – will make their debut this week at the Memorial Tournament.

Scotty Cameron Introduces Four New Models to Super Select Putter Family: GOLO 6, GOLO 6.5, Fastback 1.5 and Del Mar

The Super Select line of Scotty Cameron putters is now complete with the addition of four new models – the GOLO 6, GOLO 6.5, Fastback 1.5 and Del Mar – arriving in golf shops on Friday, May 19.

Titleist Adds TSR2+ 14.5 Fairway to Tour-Proven Metals Family

Titleist, the most played equipment brand every week on the PGA TOUR, introduces a new loft option to the TSR fairway lineup – the TSR2+ 14.5-degree fairway. 

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