A quarter-century of breakthrough golf ball innovation continues this week in Las Vegas with the introduction of the new 2025 Titleist Pro V1 and Pro V1x golf balls on the PGA TOUR – marking the st...
The new 2023 Titleist Pro V1 and Pro V1x golf balls, the next generation of the #1 ball in golf, made their PGA TOUR debut last week at the Sanderson Farms Championship – a week earlier than expected.
New Pro V1 and Pro V1x golf balls with Radar Capture Technology (RCT) – developed by Titleist Golf Ball R&D engineers and validated in collaboration with a team of TrackMan experts – are designed t...
Master Craftsman Bob Vokey and Vokey Tour Representative Aaron Dill are at it again, working with the world’s best players to create the new Vokey WedgeWorks 60A Limited Edition wedge.
Faster in the air and faster at impact, the new Titleist TSi drivers push the boundaries of speed through advanced engineering and material breakthroughs – including a new ATI 425 Aerospace Titaniu...
Faster from the tee and turf, the new Titleist TSi fairway metals are engineered with advanced speed-tuned technologies – including Active Recoil Channel 4.0 – to drive faster ball speeds and highe...
Following a rigorous two-year development process, next generation Titleist Pro V1 and Pro V1x golf balls are now available to PGA Tour players to use in competition, with the first opportunity com...
Year after year, Titleist R&D develops countless golf ball concepts with some never seeing the light of day and many left on the trial room floor. The new EXP•01 golf ball – an experimental multila...
Fifteen years ago, at the Invensys Classic at Las Vegas (now the Shriners Hospitals for Children Open), 47 players switched to the new multi-component, solid technology Pro V1 the first week it...