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Titleist Introduces New Pro V1 and Pro V1x Golf Balls

Building upon decades of breakthrough golf ball innovation and excellence in process, Titleist introduces the new 2025 Pro V1 and Pro V1x, engineered to deliver more speed off the tee, more control...

25 Years of Innovation: NEW Pro V1 and Pro V1x launch on PGA TOUR

A quarter-century of breakthrough golf ball innovation continues this week in Las Vegas with the introduction of the new 2025 Titleist Pro V1 and Pro V1x golf balls on the PGA TOUR – marking the st...

Titleist Introduces Pro V1, Pro V1x and Pro V1x Left Dash with Enhanced Alignment

FAIRHAVEN, Mass. (May 14, 2024) – Titleist introduces Pro V1, Pro V1x and Pro V1x Left Dash golf balls with Enhanced Alignment, offering a performance-oriented alignment design straight out of the ...

Titleist Presents: "Searching for Spin | The Story Behind Titleist RCT Golf Balls"

An inside look at the conception, development and creation of Titleist’s Radar Capture Technology

Titleist Introduces Next Generation AVX Golf Balls

The new Titleist AVX golf ball has been reengineered from core to cover to increase performance on every shot, delivering longer distance tee to green, more greenside spin and control and even soft...

Titleist Introduces New TruFeel – The Softest Titleist Golf Ball

FAIRHAVEN, Mass. (Jan. 10, 2024) – The new Titleist TruFeel, the next generation of the softest Titleist golf ball, is designed to provide long distance and increased greenside spin and control – w...

Titleist Introduces New Tour Soft Golf Balls

Faster core technology and a reformulated cover system drives improved all-around performance in the new Titleist Tour Soft golf ball, providing golfers with longer distance off the tee and increas...

Titleist Introduces New Pro V1 and Pro V1x Golf Balls

The 2023 Titleist Pro V1 and Pro V1x - the next generation of the most trusted golf balls in the game - set another standard for tee-to-green performance and consistency through advanced core techn...

Titleist Introduces Next Generation Tour Speed Golf Ball

The reformulated Titleist Tour Speed continues to produce consistently fast speed, penetrating flight, and exceptional short game control golfers have come to trust and expect from this model. All ...

Titleist Introduces New TruFeel Golf Ball

Already the softest golf ball in the Titleist golf ball family, the TruFeel has been re-designed for more distance than ever before in combination with even softer greenside feel. Now available in ...

Built for Distance: Titleist Introduces the New Velocity Golf Ball

Power breeds confidence and the new Titleist Velocity golf ball is engineered to provide increased speed with high flight for golfers with one main objective – long distance. This is accomplished t...

Titleist Introduces the New AVX Golf Ball

Titleist introduces the third generation of its AVX golf ball, improving upon short game spin and control, increasing driver distance, and providing even softer feel. The original AVX was engineere...

Titleist Introduces New Scotty Cameron Studio Style Putters

Scotty Cameron presents the most significant re-design of his blade putter offering in recent history with the new 2025 Studio Style line, a bold statement of the future with a nod to the past.

Titleist Introduces New Vokey Design Limited-Edition Oil Can Finish

Vokey Design unveils its new, limited-edition Oil Can finish, a modern update to the classic Vokey Oil Can look, now available with the performance and technology of Vokey Design SM10 wedges.

Titleist Adds 58.06K, 60.06K Lob Wedge Models to Vokey Design SM10 Lineup

Vokey Design, the most played wedges on the PGA TOUR since 2004, will extend its SM10 family in 2025 with the addition of two new tour-proven offerings – the 58.06K and 60.06K lob wedges.

Titleist Introduces New GT1, GT2 and GT3 Hybrids

Building on the Generational Technology of the new GT drivers and fairways, Titleist adds to its family of metalwoods with the introduction of the all-new GT1, GT2 and GT3 hybrids. The new lineup ...

Titleist Continues Metalwood Innovation with Launch of New GT1 Driver, Fairway and Hybrid

Titleist introduces the all-new GT1 driver, fairway and hybrid, rounding out the tour-validated GT metalwood lineup with models in each category designed to deliver high launch, fast ball speeds an...

Titleist Introduces New Scotty Cameron Phantom Putter Models

Scotty Cameron adds five new configurations to the Phantom mallet putter lineup, introducing the NEW tour-inspired Phantom 5.2 and Phantom 7.2 models to the mallet family, as well as offering the P...

Now on Tour: New Scotty Cameron Blade and Mid-Mallet Putters

Scotty Cameron’s next generation blade and mid-mallet putters have arrived on the PGA TOUR.

Now on Tour: New Titleist GT280

The arrival of the 2025 PGA TOUR season this week in Maui brings with it an addition to Titleist’s breakthrough line of GT metalwoods: the new Titleist GT280.

Vokey WedgeWorks Launches 2024 V Grind

The Vokey Design V Grind, a lob wedge that offers players increased bounce on square-faced shots with enhanced relief for open-faced shots, is now available through WedgeWorks on Vokey.com.

Scotty Cameron Introduces New Xperimental GOLO 6.2 LTD Putter

Titleist introduces Scotty Cameron's Xperimental GOLO 6.2 LTD putter, a special release compact mallet crafted with a Chromatic Bronze finish and a tour-proven plumbing neck configuration.

Titleist Launches New GT Fairway Metals

The new Titleist GT2 and GT3 fairway metals build upon the engineering breakthroughs that created the GT driver line, delivering exceptional performance from material and construction advancements.

Titleist Introduces All-New GT Driver Line

Titleist, the most played driver on the PGA TOUR for five years and counting, introduces three all-new GT driver models, the most advanced and best-performing drivers to ever bear the Titleist scri...

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