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  • Tour Validation: 2023 Pro V1 and Pro V1x

    Every two years, the introduction of next generation Titleist Pro V1 and Pro V1x golf balls on the PGA TOUR signals another step forward for the #1 ball in golf. For Titleist Golf Ball R&D, develop...

  • Titleist Introduces the New AVX Golf Ball

    Titleist introduces the third generation of its AVX golf ball, improving upon short game spin and control, increasing driver distance, and providing even softer feel. The original AVX was engineere...

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