Aaron Rai capped off a remarkable regular season of ball striking with his first PGA TOUR victory Sunday in North Carolina, hitting his Pro V1 golf ball to 6 feet, 7 inches on the 72nd hole and then draining the putt to win by two shots. 

Rai, who ranks No. 4 on the PGA TOUR in Strokes Gained: Total, gained a field-best +11.347 strokes gained tee-to-green, with more than eight of those strokes coming on approach shots (+8.747/1st). 

On Sunday, he led all competitors with more than four strokes gained on approach shots (+4.118), while hitting 15 of 18 greens with a field-best average proximity of 20 feet, 3 inches.  

For the week, Rai hit 59 of 72 (82%) greens in regulation, with a tournament-best average proximity of 25 feet. He also got up-and-down on 10 of 13 attempts (77%/T6).  

Rai’s victory was the 28th win for Titleist golf ball players this season on the PGA TOUR, seven times the nearest competitor with four. 

– “I don't have many equipment deals because I want the freedom to choose what I feel is best regardless of contracts, regardless of any other incentives. And I certainly wouldn't be using the Titleist ball if I didn't think it was the best regardless of any other factor.” 

– “A lot of the golf courses that we play week in, week out, the margin between hitting great shots and being in bad spots is so, so small. And there’s a lot of variables that go into hitting the ball. But certainly when I do my job well, it’s paramount that the ball is in the area that I want it to be. And I don’t think I’ve hit a shot where the ball hasn't been where I’ve wanted it to be when I feel like I've done my part. And again, the ball plays a massive role in that. And that's the reason that I’ve used the Titleist ball for pretty much the whole time that I’ve played golf. And that’s the reason why I’m still using it now.”  

– “The flight, it has a great balance of height and spin. I’ve probably been using Pro V1 since I was nine or 10 years old, and I can’t really see myself ever moving from it. I just feel if I do my job, I feel like the ball hits the windows that I expect them to be in.” 

– “The feel of it around the greens is second to none. Feel is also associated with sound. Hearing a certain note off the irons, hearing a certain note off the wedges, same off the driver. I quite like softness and I feel like it really gives that, even with the fuller shots. I probably feel it more around the greens, but it’s just got that nice balance of softness, and just what it does as soon as it’s off the face is just in the right area for me.” 

– “I get the Pro V mark, put my device around it, put a line around the whole ball. It gives me feedback for line, gives me feedback for roll in practice. I also like to add a black mark in line with the Titleist, so that gives me a focal point to look at when I'm over the ball. It helps keep my head a little bit more steady. Then to finish off, I put four initials, which signify family members. Those are L-O-N-F, and I do that around the Titleist.” 

The winner of the Wyndham Championship earned his first career PGA TOUR title with four Vokey Design wedges in his setup (Vokey Design SM9 46.10F (@ 44), 48.10F (@ 49), 54.14F (@ 55), 60.04L). For the week in Greensboro, he ranked T6 in Scrambling, getting his Pro V1 up-and-down on 10 of 13 attempts (77%). 

Vokey wedge players have now won 24 events this year on the PGA TOUR, including seven of the last nine. 

This week at the Wyndham Championship, 40 percent of the drivers in play were Titleist (63). NEW GT drivers, available now for fittings worldwide, accounted for 45 of those Titleist drivers, more than the nearest competitor’s total number of drivers (34, 22%). 

So far this season on the PGA TOUR, Titleist drivers have been played in competition 1,744 times (37%). The nearest competitor has been played 1,025 times (22%). 

Lydia Ko’s Pro V1x golf ball dropped into the cup for birdie on Le Golf National’s 18th hole to complete a two-shot victory Saturday in Paris – and officially secure her place in history, earning the final point she needed for qualification into the LPGA Hall of Fame. 

The only player to finish in double-digits under par, Ko posted rounds of 72-67-68-71 to end the week at 10 under, earning her third consecutive trip to the podium after finishing second in Rio in 2016 and third in Tokyo three years ago.  

Adding to a career that includes 20 LPGA titles and two major championships, Ko became the only player in both the women’s and men’s games to finish inside the top 3 in the last three competitions. 

– “I’ve used the Titleist ball for a really long time and I can speak from my experience that every time I’ve tried something new I’ve been able to see a difference, and I just love how it is the #1 golf ball. It’s not just an advertisement. It is something that I believe and something that I really trust. The golf ball is such a crucial part of the equipment standpoint and in the game.” 

Titleist golf ball players finished at the top of both the men’s and women’s competitions in Paris: 

• Last week, the No. 1 player in the world rolled his Pro V1 golf ball in for four birdies over his final five holes to win by one shot at Le Golf National. The champion closed in 9-under 62, including a back-nine 29 to complete the comeback victory. 
  

• This week, Lydia Ko completed the sweep for Titleist golf ball players when she rolled in her Pro V1x on the last for a two-shot victory. 
  

The newest member of the LPGA Hall of Fame earned her 27th qualifying point with four Vokey wedges (Vokey Design SM10 46.10F (@44), 48.10F (@49), 54.10S, 58.08M wedges) and a Scotty Cameron P5 GSS tour prototype putter (center shaft), which she used to drain her birdie putt on the 72nd hole to cap off her victory. She also played a TSR2 18.0 fairway metal. 

Stephen Ames (Pro V1) made four back-nine birdies to close in 67 and win his 9th title on the Champions Tour. Ames’ ballstriking was dialed in this week, as he hit 42 of 54 greens in regulation (78%, T3). The win marked his third of the season. 

The winner of the Boeing Classic played a Scotty Cameron Timeless tour prototype putter en route to victory. 

Playing his Pro V1x golf ball along with his TSR2 driver, blended set of T-Series irons, Vokey SM10 wedges and Scotty Cameron GOLO putter, Titleist Brand Ambassador Ren Yonezawa shot four rounds of 67 or lower (66-67-65-64) to earn his second JGTO victory of the year. Yonezawa’s 22-under total was good for a three-stroke victory. 

WITB | Ren Yonezawa: Titleist Pro V1x golf ball; TSR2 11.0 driver; TSR2 18.0 fairway; U•505 3-iron, T200 4-iron, T100 5-9 irons; Vokey Design SM10 46, 52, 58 wedges; Scotty Cameron GOLO 6.2 tour prototype 

Titleist was the most played driver this week on the JGTO, with 44 drivers in play (29%) compared to 37 (24%) for the nearest competitor. GT2, GT3 and GT4 drivers were in the bags of 29 players, making GT the most played driver line at the event. 

Titleist Brand Ambassador Peter Uihlein closed with a bogey-free 8-under 63 to close out a runaway seven-shot victory. Uihlein – who played a Pro V1x golf ball, NEW GT3 driver, a NEW GT2 fairway metal, 620 MB irons, four SM10 Vokey wedges and a Scotty Cameron putter – shot rounds of 71-61-69-63 to reach his winning 20 under total. The victory marked his first on the Asian Tour.  

Seven of the top-8 finishers played a Pro V1 or Pro V1x golf ball. 

WITB | Peter Uihlein: Titleist Pro V1x golf ball; NEW GT3 10.0 driver; NEW GT2 15.0 fairway; TSR3 21.0 hybrid; 620 MB 4-9 irons; Vokey Design SM10 48.10F, 54.14F, WedgeWorks 58L, 60.04T wedges; Scotty Cameron Fastback 1.5 tour prototype putter 

Titleist Brand Ambassador Bowen Xiao earned his third career China Tour title, closing in 4-under 68 to win by one. Xiao – gaming a Pro V1 golf ball, NEW GT3 driver, two NEW GT2 fairways, 620 MB irons, Vokey SM10 wedges and a Scotty Cameron Phantom 5.2 putter –finished atop a leaderboard that saw 10 of the top-11 finishers play a Pro V1 or Pro V1x golf ball. 

WITB | Bowen Xiao: Titleist Pro V1 golf ball; NEW GT3 10.0 driver; NEW GT2 13.5, 18.0 fairways; T200 4-iron, 620 MB 5-P irons; Vokey Design SM10 50, 54, 58 wedges; Scotty Cameron Phantom 5.2 tour prototype putter 

Titleist was the overwhelming #1 ball at the U.S. Women’s Amateur, with 84 percent of the field – including the stroke play medalist (Pro V1x) – teeing up a Pro V1 or Pro V1x golf ball.   

• Titleist was also the most played driver (37%), fairway (30%), hybrid (36%), utility iron (83%), iron (33%), wedge (53%) and putter (31%) this week at Southern Hills, topping the counts in every major equipment category:  
  

• In a field of 156 players, 131 teed up and Pro V1 or Pro V1x golf ball (84%), more than 10 times the nearest competitor (12).  
  

• 58 players (37%) gamed a Titleist driver, 24 more than the nearest competitor (34/22%). Titleist was also the most played fairway (83/30%) and hybrid (59/36%).  
  

• Titleist iron sets were in the bags of 51 players (33%), compared to 32 (21%) for the nearest competitor. More than 80 percent of the utility irons in play were also Titleist (34, 83%).  
  

• Of all the gap, sand and lob wedges at Southern Hills, 53 percent were Vokey Design (250), over three times the nearest competitor (67/14%).  
  

• On the greens, there were 49 Scotty Cameron putters in play (31%), compared to 39 (25%) for the nearest competitor.   
  

The 2024 Men’s Elite Amateur Golf Series concluded with last week’s Western Amateur. The winner of the series-long Elite Amateur Cup played a Pro V1 golf ball in each of the seven Elite Amateur events. He finished with over 62 points, five clear of second place. The winner of the Women’s Elite Amateur Cup series, which concluded last month at the LNGA Amateur, also played a Pro V1 golf ball.