Titleist Introduces Pro V1, Pro V1x and Pro V1x Left Dash with Enhanced Alignment

FAIRHAVEN, Mass. (May 14, 2024) – Titleist introduces Pro V1, Pro V1x and Pro V1x Left Dash golf balls with Enhanced Alignment, offering a performance-oriented alignment design straight out of the sleeve. 

The new Enhanced Alignment aid is an extended alignment sidestamp designed for more precise aim and accuracy. The elongated sidestamp provides a built-in visual aid measuring over 65 percent longer than the standard Pro V1 sidestamp. 

“Enhanced Alignment is designed for golfers who are seeking a more detailed, built-in alignment feature on their Pro V1, Pro V1x or Pro V1x Left Dash,” said Jeremy Stone, Vice President, Titleist Golf Ball Marketing. “We saw overwhelming interest in the single-colored line on Pro V1 Performance Alignment, and this is another alternative for players who prefer a slightly different look.” 

In addition to Enhanced Alignment, Titleist offers more than 40 different alignment aid designs on Pro V1’s fourth pole – opposite the sidestamp – through custom order on Titleist.com. 

Titleist Pro V1, Pro V1x and Pro V1x Left Dash golf balls are designed with the singular goal of helping all golfers play their best. While Pro V1, Pro V1x and Pro V1x Left Dash golf balls all provide golfers with best-in-class performance and quality, there are key performance differences between models that are relevant when considering which ball is the best fit for your game. Each model is differentiated based upon flight, spin, and feel. Pro V1 has a mid-flight trajectory, lower spin in the long game and a softer feel compared to Pro V1x, which flies higher, spins more in the long game and has a slightly firmer feel. Pro V1x Left Dash has a high flight, similar to Pro V1x, with significantly lower full swing spin and a firmer feel. Each golfer’s game is different, and selecting the model that meets your unique flight, spin, and feel requirements is key to playing your best. To learn more, visit titleist.com/fitting/golf-ball-fitting. 

In a recent survey of Titleist golf ball players, 64 percent of golfers on the PGA TOUR, LPGA, DP World Tour and Korn Ferry Tour said they regularly use a marking on their golf ball to help with alignment. Of the college golfers surveyed, 73 percent said they regularly use a marking for alignment. 

Many players including Wyndham Clark, Celine Boutier, Viktor Hovland and Lydia Ko draw a single line on their golf ball, similar to the marking that inspired Pro V1 and Pro V1x Performance Alignment. Some players such as Tony Finau and Tom Kim draw multiple alignment markings, while others, like Ludvig Åberg, simply use the Pro V1 or Pro V1x sidestamp to line up their putts. 

“I’ve used a line on every single putt I’ve hit professionally since the early 90’s,” said Titleist Brand Ambassador Brad Faxon, former PGA TOUR player and current instructor. “I always do it no matter whether the putt is breaking a lot or not a lot. It helps me to get the ball on the start line, where I want the ball to go.” 

Pro V1, Pro V1x and Pro V1x Left Dash Enhanced Alignment golf balls are available to order through titleist.com and at authorized Titleist retailers beginning on May 17 in the United States only. Enhanced Alignment is available globally on July 1. 

MAP: $54.99 per dozen