FAIRHAVEN, Mass. (May 20, 2020) – Building upon the momentum generated by the introduction of the Vokey Design SM8 line in January, Titleist launches the WedgeWorks Low Bounce K Grind, a tour-proven, versatile wedge now available in 58- and 60-degree lofts.
The SM8 K grind is among the most popular of all the available Vokey options, especially with amateur golfers who favor its wide, cambered sole, providing maximum forgiveness on greenside shots and out of the bunker.
Like the majority of Vokey Design wedges, the new Low Bounce K grind was born out of Master Craftsman Bob Vokey and longtime Vokey tour representative Aaron Dill’s collaboration with players on the PGA Tour and across the worldwide professional tours. The pool of input runs deep, as Vokey Design models account for more than half of all wedges at a PGA Tour event during any given week. Vokey and Dill take that extensive feedback to consistently deliver new, tour-validated designs.
“Several players preferred the K grind sole but were seeking a lower bounce version,” said Vokey. “As a result, we crafted a sole with 6° of effective bounce, while maintaining the wide camber that makes the K design so effective for a wide variety of players. As soon as we brought it out on tour, it was immediately accepted and in the bags of multiple players as soon as they had a chance to test it.”
Among those choosing the play the Low Bounce K for its combination of performance and aesthetics are Adam Scott, Webb Simpson, Ben An and Bud Cauley, all four of whom gravitated to the 60.06 K grind.
Aaron Dill provides the inside story on how Scott and Simpson decided to put their 60.06 K wedges in the bag:
“Adam Scott was using the original Vokey Design 200 series (260.08) wedge for several years. As far back as 2012, we started testing the new K grind with him after he mentioned he was looking to improve his bunker play. He was seeking more forgiveness and - after some blind testing - Adam was blown away by how much easier coming out of the sand could be with this grind. We started with a 60.10 K, and as conditions firmed up, Adam mentioned that a little less bounce could be the key. The 60.06 K was born and has been in his bag ever since.”
“The 60.06 K made its way into Webb’s bag early 2018 after he played a round with a fellow competitor. It is not uncommon on tour for a player to see what somebody else is having success with and then ask to give it a try - especially with wedges. Webb said to me when ordering his 60.06 K that it gave him what he wanted, and more importantly, what he needed. The ground hugging look and the forgiveness in the bunker was what he needed to free up his wedge action and build further confidence.”
The WedgeWorks Low Bounce K incorporates all the technology that sets Vokey Design SM8 wedges apart, including:
- Progressive CG pushed forward of the face for increased MOI, improved consistency and softer, more solid feel.
Consistent with SM8, the Low Bounce K features a modern, clean look, which also provides a canvas for customization. Inspired by Dill (@VokeyWedgeRep), the WedgeWorks custom options are expanded to include:
- Expanded stamping options: 10-character Straight/Freestyle; 15 characters around toe; 5-character staircase style.
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Contact details
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- Eric Soderstrom
- Director, Tour Communications
- eric_soderstrom@acushnetgolf.com
- 508-979-3028
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