South-East Asia. (Dec. 30, 2024) – The arrival of the 2025 PGA TOUR season this week in Maui brings with it an addition to Titleist’s breakthrough line of GT metalwoods: the new Titleist GT280.
The introduction of GT280 at Kapalua marks the start of Titleist’s tour validation process for the new mini-driver, providing players the opportunity to game the new model in competition for the first time.
GT280 is a direct result of Titleist’s collaboration with PGA TOUR players on the development and testing of the TSR 2W prototype, which debuted on TOUR at last year’s PLAYERS Championship. With many players seeking an additional option at the top end of their setup, Titleist tour reps and R&D engineers worked with players such as Cameron Young and Will Zalatoris to dial in a 13-degree head that worked as a go-to club off the tee and off the deck.
Collaborating with the game’s best players throughout the R&D process, and then earning their final validation, is foundational to the development of all high-performance Titleist golf equipment.
Contact details
-
- Alison Ballard
-
Senior Brand Marketing & Communications Manager
South-East Asia - alison_ballard@acushnetgolf.com
- +61 482 977 176
Related topics
Related news
Titleist Introduces All-New GT Driver Line
Titleist, the most played driver on the PGA TOUR for five years and counting, introduces three all-new GT driver models, the most advanced and best-performing drivers to ever bear the Titleist scri...
Titleist Launches New GT Fairway Metals
The new Titleist GT2 and GT3 fairway metals build upon the engineering breakthroughs that created the GT driver line, delivering exceptional performance from material and construction advancements.
Scotty Cameron Introduces New B3 Triple Black Design LTD Putters
Titleist announces new Scotty Cameron B3 Triple Black Design LTD putters, a special run of classic, playable blade designs crafted in a Tour Black finish.
Now on Tour: New Titleist GT Drivers
For five seasons and counting, Titleist drivers have been the top choice among the world’s best players competing on the PGA TOUR. Today at the Memorial Tournament, the next generation of TOUR’s mo...